I used to think I was reasonably tech-savvy. I mean, I’ve got all the usual apps on my phone, I can troubleshoot basic computer issues, and I even set up my mum’s smart TV last Christmas (a feat that deserved a medal, honestly). But then I started at this fancy marketing agency about eight months ago, and blimey, was I in for a rude awakening. On my first day, after the usual awkward introductions and…

I first encountered SentenceSmith (not its real name, but close enough that the company’s legal team would definitely still send me threatening emails) about seven months ago when my friend Tyler texted me a link with the message “dude check this out it’s wild.” Tyler works in marketing at a mid-sized tech company and has the uncanny ability to discover every new digital tool approximately three weeks before it hits mainstream awareness. He once made…